Your New Store's Sample Content
What gets created automatically
A new Cartly store opens as a complete, browsable storefront with sample content, so you can see how the pieces fit together before you add your own. It includes:
- A theme: Clarity, installed and published (Atrium for stores set up in Russian or with prices in roubles).
- Ten sample products: tops, bottoms, footwear, outerwear and accessories (two of each) with descriptions, variants, placeholder images and a stock of 1.
- Five collections: New Arrivals, Best Sellers, Sale, Apparel and Accessories.
- A blog called Journal with three sample articles.
- Pages: About, Contact, FAQ, Shipping and Returns (five separate pages), with placeholder text.
- Legal pages: Privacy Policy, Terms of Service and Refund Policy, with template text. They are published and linked from the footer from the start.
- Menus: a main menu (Home, Shop, Collections, Journal, About, Contact) and a footer menu (Privacy Policy, Terms of Service, Refund Policy, FAQ).
- Currency: your store’s base currency is set from the country you chose at sign-up. It is shown under Markets; Settings → Currencies controls which extra currencies shoppers can see.
The sample products are added to your store search shortly after the store is created.
Replacing the sample content
The samples are there to be replaced:
- Products: go to Products, select the sample products and delete them, then add your own. If you import your catalog from Shopify with the Shopify import app, the sample products are archived for you.
- Collections: edit the sample collections or delete them and create your own.
- Blog: delete the sample articles or rewrite them.
- Pages: in Pages (Content section of the admin menu), rewrite About, Contact, FAQ, Shipping and Returns for your business.
- Legal pages: read the Privacy Policy, Terms of Service and Refund Policy and adapt them to your business and local law. Customers can see them from day one, so do this before you launch. Keep the pages, because the footer menu links to them.
- Menus: in Navigation (Store Setup section), remove links to anything you delete, such as the Journal blog.
Theme and appearance
Customise the theme in Themes (Store Setup section) with the visual editor, or install another free Cartly theme from the theme store. You can also describe a change to Cartly Command in the theme editor; see Editing your theme with Cartly Command.
Does replacing the samples affect SEO?
No. A new store is not yet indexed by search engines, so replacing sample products and pages costs nothing. What helps SEO is publishing your real products and pages.
Keeping the samples for testing
You can keep the samples as long as you like. They behave like real products and pages: you can put them in collections, place test orders and try the admin with them. Replace or remove them before you launch, because shoppers see their titles and descriptions.